Google Ads allows businesses to reach anyone who uses Google to search for information, products and services online. When used correctly, Google Ads has the potential to bring you a lot of people who want what you have to offer. Setting up and running a Google Ads paid search campaign has become a must for many businesses. Why is that? The reason is simply that Google is the most visited search engine and AdWords can give your brand excellent visibility in a very short time. But that’s not all, here are the alternatives to google ads in this article.