How to get more views on TikTok?

TikTok can be a particularly powerful tool for your business to increase its visibility and awareness. However, to do so, you need to generate views on the video. So what? Throughout this article, we’ll go through the basic steps to optimize your content, and hopefully it will reach the “for you” section of TikTok users.

What counts as TikTok views?

So the first thing is to understand (at least roughly) how it works, otherwise you’ll have a hard time giving feedback and developing a communication strategy. It’s also worth mentioning that on TikTok, the number of views does not directly depend on the number of subscribers you have. This means that you can get hundreds of thousands of views with 0 subscribers, thanks to the unique algorithm!

The view counting system is also special: TikTok counts one view every time the first 3 seconds of your video are viewed. If the person then scrolls down, the views will still be counted, but it will certainly reduce your average viewing time. Therefore, it is necessary to attract and maintain maximum attention.

While all the tricks are at your disposal, the most important thing is obviously the content itself. However, your TikTok account design and posting habits can also affect your performance on the app.

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How to get more views and likes on your Tik Tok videos?

Be attractive in your video

This is what makes you unique. It’s the importance of personality. The sexier and more attractive you look, the more people will want to watch your videos and share them with their friends. According to some studies, “people who look more attractive are more likely to get away with it than those who look more attractive”. Being attractive here doesn’t mean you have to be beautiful. It means you don’t have to wake up and start making Tik Tok videos. The more time you spend perfecting your music video or TikTok, the more people will like and share it, which will lead to more likes.

Use relevant tags

As mentioned above, hashtags have their own SEO tab. So, by using trending hashtags, you can gain more reach in For You. Plus, it’s easier for platform users to find your videos in the search bar. In short, a review on TikTok is guaranteed.

Optimize the content of the page “for you

If you want your content to go “viral,” your goal should be to appear on the “for you” pages of TikTok users. This is the app’s homepage and contains unlimited video streams recommended by social networking algorithms based on viewer interests.

Keep it short and sweet

While TikTok videos can now be up to three minutes long, videos under 30 seconds are more likely to end up on FYP. It’s also more likely that someone will watch The Fast and the Furious a second or third time.

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